Brian Fay is the owner of a construction and plumbing company in South Florida, operated with his wife for the past decade. Reflecting on his journey, Brian expresses gratitude for life and resilience in the face of challenges. Thirteen years ago, he navigated through tough times, which led him to Florida. Starting anew in a halfway house, Brian worked tirelessly to rebuild. In the last six months, Brian made a full-time shift into real estate investment, exemplifying the transformative power of perseverance in his remarkable story.
Here’s some of the topics we covered:
- From A Halfway House To Multifamily Real Estate
- Brian’s Multifamily Superpower
- Getting More Multifamily Deals
- The Greatest Way To Begin Networking
- Believing In Yourself And Not Wavering
- The Power Of Joining A Like-Minded Group
- The Purpose For Working Hard
If you’d like to apply to the warrior program and do deals with other rockstars in this business: Text crush to 72345 and we’ll be speaking soon.
Full Transcript Below
00:00:00:09 – 00:00:18:06
Rod
Hi, my name is Rod Khleif and I’m the host of the Lifetime Cash Flow to Real Estate Investing Podcast. And every week I interview multifamily rock stars. We talk about how they build, inquire audible wealth for themselves and their families through multifamily properties. So hit the like and subscribe button to get notified every Monday when a new episode comes out.
00:00:18:09 – 00:00:44:19
Rod
Let’s get to it. Welcome to the new version of multifamily rock stars. And you guys know we’re always trying to make things better. If you didn’t know that we are, trust me. That’s why, you know, we’ve got probably a dozen books that we’ve written to add value to you guys. They’re all Brett Rod’s links, by the way. But we’ve decided to make these rock star episodes more deep dives into gas deals where we give you a really more practical and actionable items for you to get started and actually do your first deal, especially if you’re new to multifamily.
00:00:44:24 – 00:00:47:11
Rod
And of course, I’ve got my co-host, Mark Nagy, here with me.
00:00:47:12 – 00:00:53:05
Mark
Good to be here. Right as we’re, I think, approaching episode 100 of the rock stars pretty soon here.
00:00:53:07 – 00:01:22:08
Rod
Are we really? Wow, That’s awesome. That’s awesome. Fantastic. Well, today we’ve got a real dynamic guest that I’m excited. You know, we had a little pre framing and some of the some of the questions we might ask and some of his answers. And I was really impressed with with what we have and so his name is Brian Fay and he’s in 312 units so far as a warrior and he’s got a lot of construction background, plumbing background, and he’s just a great communicator.
00:01:22:08 – 00:01:25:09
Rod
So very excited to get into this. So welcome to the show, brother.
00:01:25:10 – 00:01:29:13
Brian
Yeah, thank you very much for having me. Ron. Thank you, Mark. It’s good to be here.
00:01:29:14 – 00:01:42:01
Rod
Good, good, good. So why don’t you give us some background on your buddy? Tell us where you came from, what you’re up to. And and, you know, just give us a little high level overview of who you are and why you’re here.
00:01:42:02 – 00:02:09:19
Brian
Yes. Yeah, I’m just. I’m here. I’m grateful. So I good to be alive. And, you know, I’ve I’ve you know, I’ve been through a lot in my life. 13 years ago, I was actually just going through a tough time dealing with drugs and alcohol. And, you know, I, I came down to Florida for treatment at that point. And, you know, that’s kind of where my journey began in Florida.
00:02:09:21 – 00:02:39:15
Brian
And, you know, I lived in a halfway house and came really came from the bottom. I had absolutely nothing and worked extremely hard, you know, just doing everything I could to serve and bring others values throughout my life. And, you know, today I have just a beautiful family, an amazing wife, two children. My son actually turned eight yesterday.
00:02:39:17 – 00:03:04:24
Brian
My daughter is nine years old. They’re just great kids. We do a ton of sports. And, you know, I also own a construction company and a plumbing company out here in South Florida. Now, I’ve been doing that with my wife for the last ten years. And, you know, I’ve made the transition over the last six months into real estate full time.
00:03:05:01 – 00:03:12:20
Brian
And my wife actually runs the construction and plumbing company. And I just focus on real estate investment full time now.
00:03:12:24 – 00:03:30:19
Rod
That’s fantastic. That’s fantastic. You know, you’ve you you’ve got a great story. You know, come in. You know, you start at rock bottom and there’s only one way to go when you’re at rock bottom. And so, you know, I love that and I love what you’ve accomplished in really a short amount of time. So what do you think?
00:03:30:20 – 00:03:46:17
Rod
You know, at my warrior events, as you know, and at my boot camp, so I always ask people to get up a network and tell others what their superpower is. What do you think has been the superpower that has helped you with you? I mean, you’ve got a you’ve got two companies you’ve you own you’re in real estate now.
00:03:46:17 – 00:03:54:12
Rod
You’re in hundreds of doors already. Things are happening, you know, what do you think that superpower is that that has helped you effectuate that?
00:03:54:12 – 00:04:20:20
Brian
You know, I thought about this question for a while because it’s something we always discusses warriors. And, you know, I really think my superpower is I’m a great connector. I’m always setting up calls. I’m always getting on calls with people. And, you know, I am working to figure out where I can bring value in any way possible if someone needs something.
00:04:20:22 – 00:04:45:08
Brian
You know, I may have talked to someone else that I can connect them with. And, you know, they’ll be able to bring value to one another. I also focus on capital raising and I I’ve spent a lot of time on that and building my investor list and I think it’s important to really record what each investor is looking for.
00:04:45:10 – 00:04:48:17
Brian
And, you know, I, I concentrate on that.
00:04:48:19 – 00:05:17:18
Rod
One thing you said about hearing what people need and connecting them with people that you know, serve that need. I call that super networking, honestly. And I’ve only met a handful of people that do that incredibly effectively. I mean, and they are incredibly connected because when you add value, you know, when you unilaterally look at somebody needs an add value like that, you’re truly becoming a super networker and you build an incredible database when you do that.
00:05:17:24 – 00:05:32:01
Rod
So I you know, if you you perfect that process and you’re going to have a Rolodex, we call them Rolodex as that ages me. But you’re going to have a client list and a roster that’ll supersede anybody I know, frankly. So love it. So walk us.
00:05:32:01 – 00:05:49:19
Mark
Through how you do that, Brian, because I know you have a very regimented daily activity that you do, and I think you can bring some major value to the listeners right here at the beginning of this podcast. What are the daily activities lists out everything that you do every single day to build that network?
00:05:49:21 – 00:06:25:22
Brian
Yes. Yeah. So what I focus on is my KPIs and every single day what I do is I record how many LinkedIn messages I send out. I do 100 LinkedIn messages and let me bring up my KPIs so I can read them to five LinkedIn posts per day. Ten LinkedIn comments per day. And from those LinkedIn messages and comments and posts, it almost always leaves of five video calls per day.
00:06:25:24 – 00:06:51:19
Brian
And from those five video calls I’m able to record in my CRM and my spreadsheet what the other person is looking for. For instance, there’s a land deal I’m working on north of Orlando, and a warrior came to me and they asked, you know, can you find or like we need to close on this land deal, but in order to do it, we need to find a developer.
00:06:51:24 – 00:07:28:02
Brian
Can you find a developer for this land? And I spent a lot of time on it and I was able to come through and find a developer for the land, and that’s just one example of many, but I’m always focusing on that. And then every single morning when I wake up, I’ll email the the group that I spoke to the previous day and it helps me keep it in thought like, okay, this person was looking for whatever it was preferred equity or this person was looking for debt or this person needed help raising capital or this person needed help with underwriting.
00:07:28:07 – 00:07:52:13
Brian
And I do my best to link up the people together to make sure they’re bringing value to one another. And another huge thing that has been very helpful is anytime I hear a straight rock star on your podcast, right, I chase them down on social media, I find them on LinkedIn, I find them on Facebook, I send them a message and I get on the phone with them.
00:07:52:15 – 00:07:56:19
Brian
And I’ve done really well with that and met amazing people through that.
00:07:56:19 – 00:08:12:03
Rod
You know, in this business, it’s who you know, it’s not what you know. I tell New Warriors, one of the conversations I have with them is, don’t forget, this is what I’m going to tell you is more important than learning the business. And that is connecting with other warriors. Because our most successful warriors by far the most are the most connected.
00:08:12:07 – 00:08:30:11
Rod
And I know that sounds crazy, but it’s the truth. Focus on that. It’s more important than learning the business is the networking, so you’re mastering the most important piece. So let me ask you this. You know, we’ve got listeners that haven’t taken action yet. What’s one action item you might be able to go deep on that can benefit one of my listeners?
00:08:30:11 – 00:08:36:15
Rod
Ted They can actually start doing right now what’s an action item that that, you know comes to mind when I say that.
00:08:36:20 – 00:09:08:21
Brian
I mean I can think of a ton of different action items, but most importantly, you know, like I, I when I’m speaking with other people, I’m always focusing on the other person I’m talking to. I’m trying to dig into their issues. I’m working on figuring out resolutions and, you know, and just take action. Now, if you think of something that you need to do in this business, don’t write it down and think, I’ll get to it this afternoon.
00:09:09:00 – 00:09:36:06
Brian
Use that energy and just go now pick up the phone, you know, go to that meeting, get on that zoom, whatever it takes, just do it. Now and love it, you know? Yeah. And and write out your goals. That’s huge. You know, I have my goals. If you can see in my office around me in the screen, I have Post-it notes and sticky notes everywhere with my goals on them.
00:09:36:08 – 00:09:59:07
Brian
And I look at them, I read them every day. I stick to them. And my first goal as a warrior was to close on over 100 plus units by December 15th. I still have it up here and with a spirit of absolute faith. And guess when Gainesville closed December 12th.
00:09:59:09 – 00:10:00:03
Rod
Ha ha ha ha.
00:10:00:04 – 00:10:21:01
Brian
312 units. Yeah. So, I mean, that’s huge. I have my goals in my truck. I have them up on my screen, I have them in my bedroom, you know, just constant reminder. And a huge thing is your subconscious mind. Like we hear from Napoleon Hill all the time. I know you’re a huge Napoleon Hill fan, as am I.
00:10:21:05 – 00:10:46:02
Brian
And you know, to have a spirit of absolute faith, just really knowing and believing you can do it. And that goes so far in this business because, you know, it can be scary, you know, it can be hard. But if you just stay focused, you know, stay focused on whatever KPIs metrics you create, stay focused on your goals, and you will reach them.
00:10:46:02 – 00:11:05:02
Rod
You know, I will tell you, there’s a couple of things you said, you know, you talked about focusing on the other person. That’s I mean, that is what Dale Carnegie talks about in his book, How to Win Friends and Influence People. When you have a sincere and that’s the operative word, sincere interest in the other person, they feel it.
00:11:05:04 – 00:11:24:03
Rod
You’re asking them questions. They’re they’re doing most of the talking and they think it’s the greatest conversation they’ve ever had because they’re doing most of the talking. And then you also said action. It’s massive freakin action. You just do it. And I love that you brought up Napoleon Hill. You know, I’ve given away I mentioned this in a podcast where I got interviewed recently.
00:11:24:07 – 00:11:41:07
Rod
I believe it’s somewhere between three and 4000 copies of Thinking Grow Rich, and there you’ve got it in your hand right there, Thinking Girl. They say it’s a book you read several times a year. So yeah, I totally am on board with it. With everything you just said, correct me if I’m wrong.
00:11:41:07 – 00:12:00:09
Mark
Ryan Gainesville. I believe that was only what, three months after A-Rod’s boot camp and coming on board. But before we get into that one, I know you did have another deal that you worked on that was a little bit of a setback. Tell us about that deal and what did you learn and what did you change from having that setback, from that from that deal?
00:12:00:09 – 00:12:25:24
Brian
So, yeah, this was my first deal as a warrior. And, you know, as you always say, Rod, it was a seminar, a wonderful learning experience. I committed to raising $1 million for a deal and, you know, after 289 calls, four plus calls per day, I fell short and I was only able to raise $50,000. All right.
00:12:25:24 – 00:12:27:24
Rod
I have to ask you a question about that. Okay?
00:12:28:01 – 00:12:28:12
Brian
Yes.
00:12:28:12 – 00:12:46:23
Rod
Why? Why? Because I guess that you were doing something wrong. There’s no question you had that many calls either. The deal sucked your present. I don’t want to say it sucked, but your presentation may have sucked, you know, What was it that caused that? Do you. Did you look back on it and figure that out is my question?
00:12:47:00 – 00:12:59:13
Rod
Yes, because it’s one of those two things. One of those two things. The deal. Are you okay now? I’m sorry to put your foot to the fire here, but, you know, I think it’ll be valuable to to explore why that happened. Because that doesn’t happen.
00:12:59:15 – 00:13:30:06
Brian
Yes. Yes. So I would chalk it up to, you know, a little bit of both. It was a it was definitely a learning experience. I’ve had a decent amount of sales experience with my construction and plumbing company. Sure. And yeah, and this you know, it was it was a it was an overall learning experience. And for my investors that I had built into my list, they had very specific criteria they were looking for.
00:13:30:11 – 00:13:42:14
Brian
They wanted certain returns in a certain period of time and, you know, and certain exit plans and none of those really penciled out or.
00:13:42:16 – 00:13:43:16
Rod
On that deal or.
00:13:43:16 – 00:14:10:12
Brian
List on that deal for my investors. But the great thing was during that journey, that capital raising journey, I was able to meet even more people. I was able to record what their specific buybacks was, and that helped substantially with moving forward and, you know, just kept in touch with them, you know, because capital raising, it’s kind of like, you know, it’s kind of like farming.
00:14:10:14 – 00:14:24:24
Brian
You know, you always want to be in contact letting them letting your investor base know what’s going on. You know, you are serving your investors and they’re a huge part of this business and they are very important to getting deals done.
00:14:25:05 – 00:14:42:16
Rod
Yeah, I mean, no question. And I love the farming analogy. You know, you’re watering your cultivating, you’re you’re seeding all of those things. Is same thing in sales. You know, when you’re selling like a realtor, they call it a farm area where you’re farming a neighborhood or something. And it’s the same thing with investors. You know, 289 causes a lot.
00:14:42:18 – 00:15:04:23
Rod
I’m guessing you learned how to how to sell investors on those calls. You learned what to say, what not to say, how to how to really, you know, step into their shoes and so on and so forth. And yeah, if the deal wasn’t a home run, it’s all about the deal right now. And so, you know, I don’t know the particulars of that deal, but, you know, you know, 224 units in Pennsylvania.
00:15:05:00 – 00:15:10:07
Rod
What do you what was what was not great about that? What was not great about that particular deal.
00:15:10:08 – 00:15:39:16
Brian
Overall, the deal had a solid team with a lot of experience. And what turned my investors off was the timeline, the exit plan. We were looking at a five to most likely a seven year exit, and my investors are more looking for that 3 to 5 year exit plan. And that was that was very difficult. And then it also had it was in an area that had declining population growth.
00:15:39:18 – 00:15:46:11
Brian
It was very slightly declining, but it was declining and that was a huge turnoff for this.
00:15:46:11 – 00:15:48:16
Rod
An older, older, older asset.
00:15:48:18 – 00:15:50:05
Brian
Yes, Older asset.
00:15:50:07 – 00:16:11:05
Rod
Yeah. Yeah. I assume that. Okay, well, I’m going to tell you, by the way, guys, those are you listening? If you’re going to do this business, I and I’m going to say this to you as well, brother is is you know, you need to tell them it’s a five year horizon, okay? And it could even be longer. And because that really is this business to to turn to lie, especially in the economic environment we’re in right now.
00:16:11:05 – 00:16:20:09
Rod
To think you’re going to turn a deal in three years is probably unrealistic right now. So so we’ll talk about the second deal, the Gainesville deal now.
00:16:20:14 – 00:16:47:13
Brian
Yes. Yes. So the second deal went much better. It was 312 units in Gainesville, Florida. You know, I was able to help organize JV partners together for the purchase. And it was a or is a very underperforming student housing. And we’re converting it to a much needed multifamily market rate that you do.
00:16:47:13 – 00:16:56:10
Mark
Did you do anything to convert it or was it just tenant turnover where you had to get students out and put new tenants in? Or was there anything specific you guys did to the actual units?
00:16:56:12 – 00:17:09:10
Brian
Yes. So it was a lot of tenant turnover or rebranding of the asset. And we’re also doing some X where the CapEx budget is around $5 million.
00:17:09:12 – 00:17:20:03
Rod
That’s a huge CapEx. That’s a huge CapEx budget. We’re doing that right now on a on a 200 unit, it’s huge. So so I have a question on that. You said you did it as a JV.
00:17:20:05 – 00:17:20:18
Brian
Yes.
00:17:20:22 – 00:17:22:23
Rod
So you had some big money partners come in?
00:17:23:00 – 00:17:24:10
Brian
Yes, big. How much how.
00:17:24:10 – 00:17:30:10
Rod
Much much was the race? I mean, it wasn’t even a race. You just how much did you actually put in an equity? Yeah.
00:17:30:11 – 00:17:45:24
Brian
So the total equity needed was right around 11 million. And we did the capital stack, we did 2 million and press equity. Okay. And then it was three joint venture partners altogether. Wow.
00:17:46:05 – 00:17:46:12
Rod
Wow.
00:17:46:17 – 00:17:50:08
Mark
These partners use it to other warriors. Bring the partners.
00:17:50:10 – 00:17:53:05
Brian
I brought two of the partners.
00:17:53:07 – 00:17:56:23
Rod
Wow. That’s fantastic, buddy. That is. That is really that was really.
00:17:57:00 – 00:17:58:18
Mark
That’s big count from being.
00:17:58:22 – 00:18:10:06
Rod
No, that’s 58. So yeah very unusual to do a JV at that price range. So that’s why I had to stop you. Very impressive. So. So how did you find this thing?
00:18:10:08 – 00:18:54:06
Brian
Yes. So I actually it was right around September and I had just gotten out of the Orlando boot camp, just joined as a warrior. I am fired up from that weekend and I go right into a networking event at the Miami University of Miami School of Architecture. And it just so happened me and this group I’m working with showed up an hour early for the event and we just I’m fired up from the bootcamp and we just hit it off and just started talking multifamily and then we started talking about this deal that he had been working on for over a year in negotiation.
00:18:54:06 – 00:19:02:00
Brian
And then they invited me into their office and we just really hit it off and, and yeah, that’s how it all came together.
00:19:02:02 – 00:19:23:07
Mark
So really a lot of networking it I keep hearing networking over and over and over again. Right. Is seems to be the main key of what you were able to do and and you know you have a lot of other deals in the pipeline as well. Tell us about some of those other deals that you’re working on and and what you’re doing moving forward in terms of networking and how you got into these.
00:19:23:07 – 00:19:31:24
Mark
Because I, I see a massive list of deals that you’re currently working on. I think you mentioned 2000 units almost that I see on here.
00:19:32:01 – 00:19:56:13
Brian
You know, we have some some pretty decent sized development projects coming up, and that’s with the same group from Gainesville. So I was they saw know, they saw the value that I was able to bring to that deal, and they decided to bring me on to help with these other deals. And, you know, so we have and then we have different senior living facilities.
00:19:56:16 – 00:20:14:16
Rod
Yeah, I mean, I’m a huge proponent for senior living right now. There’s 80 million baby boomers, you know, that are getting old. And so, no, that’s a that’s a it’s called the Silver Tsunami. It’s it’s coming. So, you know, I actually just as an aside, got my assisted living license here in Florida. I was going to do assisted living personally.
00:20:14:19 – 00:20:29:02
Rod
I had the domain Affordable senior housing.com, which is my dumb ass let go. But anyway, you know, I was absolutely no, I love senior housing, so I love the fact that it looks like you’ve got quite a few coming up here in Wisconsin. Georgia, is that right?
00:20:29:02 – 00:20:55:17
Brian
Yes, yes, yes, yes. So I teamed up with some warriors and we have two senior living facilities in Georgia that were in final negotiations on the say we should finally go under contracts or officially go under contracts. I’d say midweek next week. And then I have two senior living facilities in Wisconsin with other warriors that we have an exclusive.
00:20:55:19 – 00:20:56:20
Brian
I signed right now.
00:20:56:20 – 00:21:19:23
Rod
That’s fantastic. By the way, guys, if you’re interested in applying to our Warrior program, you know, that’s that’s all we interview on these rock star episodes is Warriors, successful warriors, If you’re interested, text the word crush to seven two, three, four or five. And if you do that, you check us out, we check you out and I can tell you, and then we will be speaking for sure.
00:21:19:23 – 00:21:39:23
Rod
But yeah, definitely text the word crush to seven two, three, four or five. If you want to chat with us about that. So senior living, you’re doing a hotel and you’re raising money for four assets in Houston and in Atlanta you got a lot going on. You have a lot going on, brother. Wow. Okay.
00:21:40:00 – 00:22:01:23
Mark
I I’m I’m just connecting the dots in my head. From everything you’re telling us, Brian, a failed effort. I don’t want to bet a setback on our first deal to closing on a 312 year end. Because you closed on that deal, you now built credibility, and now you’re in working on 2000 more units of condo, you know, new construction, senior facilities, all these other things project us out to the future.
00:22:01:23 – 00:22:12:07
Mark
I mean, you’re only five months in the program project us out. What do you think it’s going to take at this pace to get you to, you know, your version of financial freedom? And how do you see yourself getting there?
00:22:12:09 – 00:22:13:01
Rod
How long?
00:22:13:01 – 00:22:32:08
Brian
I think at this pace I’ll be set up for financial freedom and financial independence in two years, and it’ll be 3000 units under contract or 3000 assets. Sorry, 3000 units under management.
00:22:32:10 – 00:22:50:23
Rod
Yeah, love it. You know, one of the questions we like to ask on these now is a hot topic question. You know, so what is the hot topic in multifamily that you feel everybody’s talking about right now? You know, what do you what do you think about the topic? And you know, so give me an idea of, you know, what you think about what I just said.
00:22:50:23 – 00:22:51:23
Rod
What are your thoughts?
00:22:52:02 – 00:23:21:03
Brian
There’s so much going on in multifamily right now, and the topic I’m watching closely is the $436 billion in multifamily debt that is potentially troubled. And, you know, with the rising multifamily financing costs and the huge amount of loans maturing, you know, we’re looking at approximately 96 billion in 2024. You know, this is going to cause significant distress.
00:23:21:09 – 00:23:40:17
Brian
And I’m already seeing deals across my desk right now where, you know, where operators, they’re starting to see where they need to do cash in refinances instead of cash out refinances. And that’s causing a lot of distress. And we’re going to see we’re going to see that this year.
00:23:40:20 – 00:23:57:09
Mark
So, Brian, just for the listeners, you mentioned deals coming across your desk for some practical knowledge on the listeners. How are you getting those deals? Are those brokers that are bringing them, are they other warriors? Are they direct to seller? What are you doing to get these distressed deals in front of your eyes?
00:23:57:14 – 00:24:15:03
Brian
I get deals from other warriors through networking, getting on the phone with them and through brokers, going in relationship with brokers, building relationships with other operators and yeah, that’s how I find my deals.
00:24:15:03 – 00:24:25:09
Rod
All the, all the above, All the above. Okay. So I know you’ve got an interesting story about becoming a warrior. Can you speak to that a little bit?
00:24:25:11 – 00:25:05:05
Brian
Yeah. So when, so before the, the boot camp last word ran last year in Orlando, we actually, we got together with our construction group and our staff account and we, she actually used to work for Grant Pardon. And we always talking Yes. We’re actually always talking about your podcast and multifamily syndication and we had been talking about your boot camp for a few months and our account and she actually kind of went behind our back and bought tickets here boot camp for our entire leadership team.
00:25:05:07 – 00:25:11:16
Brian
So she booked hotels and all of that. So I kind of over a lot at this point.
00:25:11:18 – 00:25:16:17
Rod
And I will give her a thank you for me as well. That’s I love that. That’s beautiful.
00:25:16:19 – 00:25:17:07
Brian
Yes.
00:25:17:10 – 00:25:29:24
Rod
So yeah, so she worked for she worked for Grant and she set this up for my event. Yes. Okay. Well, I like hearing that. So let me ask you this. Are you okay with listeners reaching out to you?
00:25:29:24 – 00:25:32:12
Brian
Yes. Yes, I’m okay with listeners reaching out.
00:25:32:13 – 00:25:33:18
Rod
So how do they do that?
00:25:33:18 – 00:25:57:15
Brian
The you know, the easiest way is to reach out to me through LinkedIn. You can search Brian Faye. You can look for vice president of Florida from construction. That’s my construction company. And that’ll come up. And, you know, I highly suggest, you know, checking out the Warrior program as well. That’s a great way to get in touch with me.
00:25:57:15 – 00:26:16:23
Mark
And there’s a clue, by the way, Brian mentioned earlier in this podcast, just one thing that you did is you just started reaching out to people that you listen to this podcast. And so for people listening that like that idea, start with that reach out to Brian, set up a call, start building relationships, start taking action. And that could be your first step to do that.
00:26:17:02 – 00:26:27:05
Rod
No question. Just a quick just a quick aside, Brian. I saw you’re the VP of the construction company. Is the boss, the wife that’s running the construction company right now or or who is?
00:26:27:05 – 00:26:32:22
Brian
Yes, yes, yes. My wife, Eliana. Yes, Roxanne and Plumbing Company.
00:26:33:03 – 00:26:49:18
Rod
So let me ask you this, man. I mean, you have come from low as the bottom low to extraordinary success. And I’m definitely going to see you again in a year on this podcast. And it’s going to be extraordinary to see where you’re at. I can see that happening, you know, What’s the driver for you, brother? What’s the why?
00:26:49:21 – 00:27:06:01
Rod
You know, you know all about goal setting and establishing your why we do that at my boot camps. And by the way, if you’re not signed up for my virtual bootcamp in April, what are you thinking? Okay. DM me on any social channel can come for 97 bucks and I don’t sell anything there, so just get your butt there, you’ll be glad you did.
00:27:06:03 – 00:27:09:12
Rod
But let me ask you this. What’s your why brother? What’s driving all this for you?
00:27:09:15 – 00:27:35:23
Brian
You know, that’s a question that gets me emotional, right? You know, I have been through so much and, you know, and when you’re getting clean and sober, you literally have to change everything from, you know, you. For me, it was moving to a new state, moving from Pennsylvania to Florida, literally changing everything. And it you know, it takes everything to get that.
00:27:36:00 – 00:28:12:11
Brian
And, you know, I’m just like it’s an excess like an extreme amount of gratitude. You know, I you know, I, I want to provide for my family, you know? And I mean, it’s definitely my family and my kids and giving them the life that they deserve. You know, I have an amazing family. And, you know, going through all that toughness, like those tough times gave me the strength to really just like, push through and do whatever it takes to get it done in this business.
00:28:12:13 – 00:28:20:20
Rod
Love it, love it. Well, thanks for coming on, brother. Very impressive. Loved your answers, loved the value you added. And it’s great to see you again, buddy.
00:28:20:22 – 00:28:23:20
Brian
Thanks for joining us. Yes. Thank you, guys.
00:28:23:22 – 00:28:43:11
Rod
So one other quick thing. We encounter so many people that are frankly frustrated. You know, they’re looking in the mirror and they’re frustrated that they haven’t been able to escape the rat race. They haven’t been able to build cash flow to the point where they’re able to have financial and time freedom with their families, You know, and maybe they see other people buying real estate and creating, you know, incredible cash flow.
00:28:43:14 – 00:28:43:23
Rod
And they.
00:28:43:23 – 00:28:45:00
Brian
Think, well, it’s just.
00:28:45:00 – 00:29:06:08
Rod
Scary. You know, buying apartments is intimidating. And I get it. See, that’s why we created our Warrior Mentorship program. There are coaching students and they’ve had extraordinary results. My students, I’ve been teaching about five years and upwards of 140,000 units now that we know of. Right. And we feel like it’s just getting going now. We’re looking to grow this group and really take it to the next level.
00:29:06:13 – 00:29:30:12
Rod
And honestly believe that the greatest transfer of wealth could be upon us right now with this current economic environment. Everything’s going on sale. So we’re looking for people who want to follow a proven framework or really like a blueprint or a map, literally step by step, and then they’re able to leverage our systems and our incredible network to raise money and equity, to find deals and close those deals and build partnerships really nationwide.
00:29:30:12 – 00:29:51:19
Rod
So if you’re interested in finding out more about how you can become more in our incredible network and take advantage of the unbelievable opportunities that are upon us, you can apply to my Warrior Mentorship program by texting the word crush to seven two, three, four or five. Or you can go to mentor with Broadcom and what we’ll do is we’ll set up a call so you can check us out and we can check you out and see if it’s a fit.
00:29:51:21 – 00:29:59:11
Rod
Now, again, you can go to mentor with Rod dot com or text the word crush to 723, four, five to apply and we will speak soon.
