Victor Collazo is the co-founder of Extraordinary Assets, bringing sharp market insight and deep expertise in commercial real estate to the firm’s continued growth. Since joining Rod’s Warrior Group in May 2023, he has actively collaborated on multiple deals with fellow Warriors, expanding his network and impact. His strategic vision and collaborative approach drive innovation and deliver client-focused solutions across every stage of the company’s journey.
Here’s some of the topics we covered:
- Why Victor Skipped Single Family and Went All-In on Multifamily
- The Hidden Power Every Serious Investor Must Master
- How Victor Joined His First Team & The Role He Played
- From Assisted Living to Memory Care This Strategy Changes Everything
- The Real Key to Finding the Right Operator for Assisted Living Deals
- The Impact of AI on Every Real Estate Operator
- The One Equation That Separates Average Investors from the Greats
- Overcoming the Fear That Comes With Big Numbered Deals
- Choosing A Partner Within The Warrior Group
If you’d like to apply to the warrior program and do deals with other rockstars in this business: Text crush to 72345 and we’ll be speaking soon.
Full Transcript Below
00:00:29:05 – 00:00:47:13
Rod
Welcome back to multi-family Rock star. So as you guys know this is where we deep dive into our guest deals. You know we give you some practical and actionable items to get started. Even if you’re just doing your first deal. And, because it’s here in my studio because the person I’m interviewing lives here in Florida. Victor lives here in Florida.
00:00:47:15 – 00:01:05:13
Rod
Mark will not be on this, Mark Nagy on my massive action team, but, we’ll just struggle through without him. Anyway, welcome to the show, brother Victor. It’s Victor Collazo, and he’s the co-founder of Extraordinary Assets, which is an awesome name. Extraordinary assets. He’s a warrior. I’ve been a warrior for two years as of right now.
00:01:05:13 – 00:01:05:19
Rod
00:01:05:22 – 00:01:06:22
Victor
Yeah. Two years.
00:01:06:24 – 00:01:11:17
Rod
Welcome, buddy. I’m glad you’re here, man. Yeah. Appreciate you driving over. You’re over in Fort Lauderdale or.
00:01:11:19 – 00:01:12:10
Victor
West Palm Beach.
00:01:12:10 – 00:01:25:17
Rod
Palm beach? Yeah. Love it. And I just got a place in Miami literally last weekend. Yeah. And I only did I only did five months because I want to check it out, see how I like it. But I want to look at West Palm and Fort Lauderdale as well, you know, and just see what I like the best.
00:01:25:17 – 00:01:43:21
Rod
But I thought that was perfect. I got a hell of a deal on this incredible condo, so I’m very excited about it. But, anyway, so why don’t you, let’s start with having you tell a little bit about your story. You know, where you came from. Did you always do real estate, or did you just get started, you know?
00:01:43:21 – 00:01:46:09
Rod
Sure. You know what? Yeah. Just give us a whole story.
00:01:46:11 – 00:01:50:15
Victor
Sure. So, let me back up a little bit. So I’m probably military. I’m very proud of my service.
00:01:50:19 – 00:01:52:08
Rod
Ten years. Thank you for your service, brother.
00:01:52:09 – 00:01:53:02
Victor
I bring that up on.
00:01:53:02 – 00:01:53:15
Rod
The branch.
00:01:53:15 – 00:01:54:01
Victor
Army.
00:01:54:05 – 00:01:54:17
Rod
Awesome.
00:01:54:17 – 00:02:10:06
Victor
Yep. So I bring that up, just again, because I’m proud of my service. But, after that, I wanted to project management, and then, I was. I’m still in full time, so that’s my my full time job. I’m on it. Okay, I like to my tagline is, I’m a, project manager by day and a syndicator by night.
00:02:10:08 – 00:02:11:12
Rod
Okay. Okay.
00:02:11:12 – 00:02:12:07
Victor
And weekends.
00:02:12:09 – 00:02:14:11
Rod
Okay, I love it, I love it, I love it.
00:02:14:11 – 00:02:29:14
Victor
So, started on the single family side in Orlando. I intentionally was a, a landlord. I wanted to learn, get the hands on, even though I know there was going to be some challenges. But again, you don’t know what you don’t know. So my my next door neighbor, actually, he’s at least live across from me.
00:02:29:16 – 00:02:32:00
Victor
He had about 30 single family homes.
00:02:32:02 – 00:02:33:18
Rod
And so you lived in Orlando at.
00:02:33:18 – 00:02:50:14
Victor
That time, at that time. Got you and and, and we were talking about real estate and I was like, you know, I was, I was interested in and we were talking about I was looking at how successful he was and and he managed everything himself. And we were starting to have some conversations about the single family side.
00:02:50:16 – 00:02:59:20
Victor
He helped me understand why not to be in the single family, all the challenges he has. He had a lot of, D-class properties. Oh yeah, section eight and a lot of hoods off.
00:02:59:22 – 00:03:00:11
Rod
00:03:00:13 – 00:03:03:12
Victor
And he ended up eventually having a heart attack from all the stress.
00:03:03:12 – 00:03:04:02
Rod
Jeez.
00:03:04:02 – 00:03:21:11
Victor
Wow. Yeah, it was stressful. Now he he’s okay. Thank God he’s fine. But the point is, you know, that was over years of all the stress or whatnot. And after some conversations, he’s like, you know, he’s like, this is why you don’t want to be in single family. All the stress, everything that we’re that we’re going to. I’m going through my family and I and I was like, okay, then what do you recommend?
00:03:21:11 – 00:03:42:18
Victor
And he’s like, well, myself included, he’s like, I’m going to be transition multifamily. I’m like, what is what is multifamily? What do you mean? He’s like, well, you can actually own a property with multiple units. And again, I didn’t know what that meant. I didn’t know you could own something. Just like you said. You drive by so many units every single day, and we don’t realize that we can be either an owner or a part owner or investor in a property.
00:03:42:18 – 00:04:00:19
Victor
So long story short, I’m like, well, how do I do that? And so, he actually he listens your podcast. Oh no kidding. Yeah. So he’s like, he’s like, well check out Rock, Rock leaf. And so okay, so I started listening and then when I list a couple of podcasts, went to the boot camp.
00:04:01:00 – 00:04:05:12
Rod
Oh, so you went to the Orlando boot camp? Yeah. That’s where you joined. Got it. Okay, so.
00:04:05:14 – 00:04:19:23
Victor
When I, again, just like anything, you don’t know what you don’t know. And when I, when you’re like, when you’re like, you can be a GP, you can be an owner. And we started breaking everything down the light bulb just went off in my head. Yeah. I’m like, Holy smokes. What do you mean? I can own a multi-million dollar property?
00:04:19:23 – 00:04:35:18
Victor
And and I’m thinking, do I got to write a check for $5 million? You know, I’m like, no, you you have other people OPM. And that’s how you know. And from there, I started learning, started studying, started talking with other investors, with other warriors. And then, the rest is history year later.
00:04:35:18 – 00:04:55:17
Rod
And here we are two years later, and you’re sitting in the cat on the couch here on my show. What’s fantastic. Now, I know you’ve done some, short term rentals as well, and you’re you’re, So you’re in 300 units, multifamily, with other warriors, and you’re also, you’re doing some senior housing now, which I’m also doing, which is very excited about.
00:04:55:19 – 00:05:06:24
Rod
So, let’s talk about, like, like a deal. Let’s talk about let’s, let’s that’s what we do on here. So, I think you, you did a 92 unit in Kansas, is that right?
00:05:07:00 – 00:05:08:09
Victor
Correct. And Wichita, Kansas.
00:05:08:10 – 00:05:19:03
Rod
Okay. Well, so, talk about, you know, what was the deal? How did you find it? And, and just give us a little detail.
00:05:19:05 – 00:05:21:21
Victor
So I was at one of the warrior events. Warrior all events.
00:05:21:21 – 00:05:23:19
Rod
Oh, okay. Yeah, we got one coming up next weekend.
00:05:23:19 – 00:05:25:20
Victor
Exactly right there as well. I met all of them.
00:05:25:20 – 00:05:26:15
Rod
Awesome.
00:05:26:17 – 00:05:37:05
Victor
And I was speaking with the warrior because what I love to do is I love to network, and that’s. And I love. And that’s my superpower. I guess if you are networking, really connecting people with other people as well.
00:05:37:05 – 00:05:53:08
Rod
Oh love that. Well, when you connect people. So hold on. I gonna stop you there for a minute. So yeah, we have these warrior only events. We got one next weekend here in Sarasota. It’ll be a few hundred of my warriors here. But, I tell them about networking, but. But if you connect people with other people, you’re a super networker.
00:05:53:13 – 00:06:14:09
Rod
Okay? That’s what I call a super networker. When you meet somebody, you see what they need. You find somebody else and you see that they might meet that need. That’s super networking, okay? And those are some of them, you know, that’s why you’re successful. And and by the way, you know, even if you’re introverted at at my warrior events and even at my bootcamp, my live bootcamps that I do in person, I make you get up and meet people and you see me, you’ve seen me do that.
00:06:14:13 – 00:06:26:16
Rod
You’re good. Get your ass up, meet five people you know and and it’s sometimes that’s uncomfortable for the introverts, which you are obviously not. But, But anyway. Okay, so you networked at this warrior event. Please go from there again. Yeah.
00:06:26:16 – 00:06:41:03
Victor
So I network that one of the warrior events and I was talking to another warrior. And one thing I always ask is, hey, what are you working on? What are is there anything interesting or fun you’re working on or whatnot? So I was talking to another warrior, and in this other warrior, I actually had this deal already.
00:06:41:05 – 00:06:59:01
Victor
And he’s like, yeah. He’s like, we have the properties, 92 units in Wichita, Kansas. And the first thing I thinking about Wichita, Kansas, there’s nothing exciting sexy about Wichita, Kansas, right? You know, but I was like, all right, I might be interested. And he’s like, we’re looking for jeeps. And I. And I read knew the warrior had a preexisting, relationship with them.
00:06:59:03 – 00:07:17:04
Victor
So I said, okay, so that’s some of the information. Let’s talk about it. So he sent me the information. We went back and forth with multiple conversations. I had a lot of questions. He a lot of answers, you know, and so we just I decided to join the team as a GP. Okay. After after making sure that all my, you know, my questions were answered, so.
00:07:17:04 – 00:07:24:07
Victor
Right. So, yeah, we close on that deal. Everything went well. So that’s that’s how I found to deal with.
00:07:24:07 – 00:07:29:05
Rod
So did you, did you did you, what role did you play? I assume you raised some money for it.
00:07:29:05 – 00:07:35:01
Victor
Yes, I raise capital. I currently do, help with asset management, project management and invest investor relations.
00:07:35:02 – 00:07:47:04
Rod
Okay, fantastic on that Wichita deal. What were the, you know, what were the going in rents and what’s the plan for that for? What was the plan for that property? When did you close on it, by the way? How long ago?
00:07:47:06 – 00:07:48:02
Victor
Less than a year ago.
00:07:48:03 – 00:07:50:01
Rod
Less than a year ago. And what’s what’s the plan for it?
00:07:50:06 – 00:08:04:02
Victor
So we are going to holding for five years. Okay. What we’re doing is a value out of property. Okay. So what we’re doing is we’re increasing the rents, every time somebody moves out or we’re doing light turns or doing heavy turns, depending. And then what we’re doing will be we’ll.
00:08:04:02 – 00:08:06:17
Rod
Talk about the difference, like between a light turn and a heavy turn.
00:08:06:17 – 00:08:13:08
Victor
So a light turn is typically just some paint, some cleaning, depending if the carpet, how bad it is, it may the carpet. Just need to get cleaned.
00:08:13:08 – 00:08:14:14
Rod
Turn. A full turn.
00:08:14:14 – 00:08:17:13
Victor
Is everything inside? You’re doing the cabinets. You’re doing.
00:08:17:14 – 00:08:18:03
Rod
Cabinets.
00:08:18:03 – 00:08:32:22
Victor
We’re doing. We’re replacing cabinets, replacing appliances, replacing flooring. Some of the place replacing doors. Okay, well, okay. What do we. Everything in everything in that apartment is brand new lighting. Everything. So when a new tenant moves in, it’s 100% brand new.
00:08:32:24 – 00:08:37:17
Rod
What are you getting as a rent bump on the fully renovated units?
00:08:37:19 – 00:08:43:20
Victor
So we have depending if it’s a first floor. Second floor. So we had of two floors, right. On average, almost 150.
00:08:43:20 – 00:08:47:08
Rod
Okay. 150. What is the turn cost? Heavy.
00:08:47:08 – 00:08:49:03
Victor
Turn heavy turns a little bit less than ten.
00:08:49:03 – 00:08:57:18
Rod
Okay okay, okay. Fair enough. And, and obviously light turns, you know, thousand dollars, something like that.
00:08:57:18 – 00:09:07:18
Victor
Yeah, a couple thousand again, because sometimes we paint the cabinets as well. If the cabinets are in good shape and they’re well enough, we will paint the, the cabinets just to make sure that at are nice and clean and looking looking good.
00:09:07:24 – 00:09:15:23
Rod
And so you’re still in the midst of this value add project there. Got it. Are you getting any rent bumps for light turns? Yes. Like what are you getting where.
00:09:16:03 – 00:09:18:06
Victor
Those are varying anywhere from 50 to 100.
00:09:18:11 – 00:09:19:22
Rod
Okay okay okay.
00:09:20:00 – 00:09:21:22
Victor
We actually have a wait wait list okay.
00:09:21:22 – 00:09:44:12
Rod
Yeah I can, I can imagine. So I stopped the recording for a minute just to dig a little deeper on the rent bumps and, and, Victor didn’t quite get, didn’t quite get the amount. Right. You’re going from 760 to as much as 1000. Okay. And, and so, that’s that, that makes a whole lot more sense on that, on a $10,000 turn.
00:09:44:12 – 00:10:02:15
Rod
So. Okay. Well, I’m glad that I stopped to ask you that. Got it. And you’re trying to do all this stuff from memory. Now you’ve got a lot of deals working. So, so that’s on track. If you’re getting 50 to $150, rent bumps are a 50 to $100 rent bumps just on the light turns.
00:10:02:15 – 00:10:03:22
Rod
That’s fantastic.
00:10:03:24 – 00:10:04:05
Victor
All day.
00:10:04:05 – 00:10:23:19
Rod
Yeah, yeah. That’s fantastic. So, and and why did you agree to do Wichita? What about it appealed to you? As far as, as a, as a town where there are a lot of major employers, what was, what was the driver for you? The rents were lower than you. Than the market. What? What? All the above.
00:10:23:19 – 00:10:24:00
Rod
Yeah.
00:10:24:00 – 00:10:38:15
Victor
It’s an affordable area. Oh, yeah, I know, affordable, subjective nowadays, but it’s still affordable. It’s a blue collar town. A lot of areas. There are a lot of employers there. Okay. It’s my major MSA. It’s about. Oh, I’ve been to the property. It’s about.
00:10:38:17 – 00:10:42:10
Rod
By the way, MSA means metropolitan statistical area. Okay.
00:10:42:12 – 00:10:43:23
Victor
It’s about ten minutes from the airport.
00:10:43:24 – 00:10:44:14
Rod
Okay, so.
00:10:44:14 – 00:10:49:24
Victor
This is nice as well. Yeah. So it checks pretty much almost all the boxes, so to speak, as far as our requirements.
00:10:50:01 – 00:10:51:22
Rod
National retailers around it all.
00:10:51:22 – 00:10:52:10
Victor
But yes.
00:10:52:11 – 00:10:55:08
Rod
I see I like to see national retailers very close to the apartment.
00:10:55:08 – 00:11:05:00
Victor
Complex. One thing that we approached that we pride ourselves on are we want to place and everybody deserves to have a place that’s clean, safe and affordable. Right? And we look at those as part of that as well.
00:11:05:00 – 00:11:16:22
Rod
Sure. Of course. Of course. So, and and where else do you have are you involved in multifamily deals, just out of curiosity, San Antonio. Oh, you’re in San Antonio, and I love that market. You know, I love that market.
00:11:16:22 – 00:11:19:02
Victor
Yeah, it’s a great area. Yeah. Very interesting. Right now we.
00:11:19:02 – 00:11:40:05
Rod
Got two assets there. Yeah, yeah. One of them is struggling a little bit. Year I got three right now. But the one one’s being, sold. But, yeah. You know, we’re having to be aggressive to even drop rents a little bit because there has been a lot of absorption there, a lot of new units coming online, but it’s still a freaking awesome town.
00:11:40:05 – 00:11:47:09
Rod
I love San Antonio. I love the Riverwalk. I love, you know, the going there and and it’s got nowhere to go but up as far as.
00:11:47:09 – 00:11:47:22
Victor
It’s not going.
00:11:47:22 – 00:12:14:10
Rod
Anywhere. Nope. No. No way. So, so you’re in San Antonio as well. Talk about, this, talk about senior housing. I know you get involved. You know, in the warrior program, we’ve got people doing literally every asset class at this point student housing, senior housing, mobile home parks, industrial flex space, converting hotels to multifamily. Mixed use, I mean, garages, you name it.
00:12:14:10 – 00:12:30:04
Rod
I mean, it’s just crazy. All the different asset classes that are happening, and, and senior housing, something I’m very interested in. I’ll probably be raising money for a deal myself here in a week or two. So talk about why you like the senior housing deal and, you know, just drill down a little bit on it.
00:12:30:06 – 00:12:43:07
Victor
Sure. To add on to the asset classes. This this week, I’ve been working, looking, you know, deals like we all we all are. Right. And something I’ve seen, that’s interesting as well as racetracks are for sale on racetracks like quarter mile racetracks.
00:12:43:07 – 00:12:44:14
Rod
Holy cow.
00:12:44:16 – 00:12:46:22
Victor
I don’t know how that works out for that. Wow.
00:12:46:22 – 00:12:53:02
Rod
That’s crazy. I, yeah. Okay. Whatever. Whatever works ever works. Yeah.
00:12:53:04 – 00:12:58:10
Victor
Never seen that before. Right. But getting back to the, Alf’s or assisted living facilities.
00:12:58:10 – 00:13:00:12
Rod
Right. Assisted living. Yeah. Senior housing.
00:13:00:14 – 00:13:05:22
Victor
So senior housing, there’s there’s obviously there’s different types of senior living. There is assisted living or memory care. Right.
00:13:05:23 – 00:13:08:10
Rod
There’s, independent living.
00:13:08:10 – 00:13:22:09
Victor
Exactly. So we’re seeing we’re looking at assisted living is it’s, it’s, you know, it’s different from multifamily in terms of it’s a need. Right. And the statistics are there. If they don’t lie, you know, at at the end of the day, you know how many you’re say.
00:13:22:10 – 00:13:27:05
Rod
80 million people are getting old. And I used to say getting cold, getting getting old, getting cold. Yeah. And the.
00:13:27:05 – 00:13:46:05
Victor
Reality is, you know, what we’re looking at is here in Florida as well. And and the reality is most people, they’re not saying I’m going to retire and move from from Florida to New York, right? I mean, they might, but it’s very, very unrealistic. Right? So the point is that the numbers are that numbers make sense from a, returns perspective.
00:13:46:07 – 00:13:49:18
Victor
They’re they’re they’re very enticing. I guess.
00:13:49:19 – 00:13:50:17
Rod
They’re higher than.
00:13:50:19 – 00:14:10:02
Victor
Multifamily. Exactly. Yeah. So, what what we’re what we’re doing is we’re taking a assisted living facility, and we are going to convert it from assisted living to memory care. Oh, and it’s with very minimal capital expenditures and very minimal, expenditures as a whole. Okay. So it’s just some training from our current staff. And then what we’re going to do also was there.
00:14:10:02 – 00:14:12:14
Victor
So just some doors we have to some security for.
00:14:12:14 – 00:14:21:07
Rod
Sure with with memory care. You’ve got it. You’ve got to have it very secure because the, you know, you hear these horror stories about, you know, somebody getting out and dying because they don’t know where they’re at.
00:14:21:07 – 00:14:31:13
Victor
And you get the text messages. Yeah, I’m sure that people are just missing. And obviously we don’t want that to happen. Right. To make sure they’re protected. Right. And but it’s an asset class. It’s not going anywhere again.
00:14:31:19 – 00:14:44:05
Rod
Oh, it’s got nowhere to go but up. Yeah. Exactly. Why which why? I’m excited about it. You know, and there’s candidly, there’s a huge need and, and there’s going to be a shortage. There’s just no shortage now. Yeah, there’s shortage now, I’ve talked to.
00:14:44:05 – 00:14:58:22
Victor
People in other locations in other states as well. And, and they have family members that cannot get in because there’s nowhere for them to go. Yeah. Yeah. So yeah, there’s, there’s such a shortage. So what we do is we’re going we poor solution to that problem, right?
00:14:58:23 – 00:15:22:03
Rod
You know? Oh, in my opinion, and I believe this to be accurate, the most important factor if you’re going to invest in senior housing is the operator that’s going to run the senior housing. Yeah, I got I got licensed to as an Alf, manager or whatever the designation here is in Florida. I did a three day course, a lifetime ago when I was going to get into it back in 0607.
00:15:22:05 – 00:15:42:23
Rod
And, you know, there’s a lot of liability, you know, everybody, you know, any wants to make sure everybody wants to make sure grandma is taking care of me. Yeah. And so, you know, the operation and, you know, and reputation is super important because, you know, these hospital administrators are what refer you typically patients, I mean, residents.
00:15:42:23 – 00:15:50:16
Rod
And so, you know, you really want competent staff and a competent operator. Do you have any thoughts on that?
00:15:50:22 – 00:16:10:08
Victor
Yeah. So we are actually, one of the assets is going to be located around a hospital, close to a hospital as well, for that exact reason. So in terms of the operator. Yeah, exactly. They need to have experience and not just and to your point, they didn’t be experienced specifically in assisted living. And also, if you’re in memory care and memory care because they’re two different things.
00:16:10:08 – 00:16:19:18
Victor
Sure. And so we don’t want somebody that’s going to maybe that that’s in hospice. You don’t want to be an operator in assisted living or vice versa, so to speak. Different. Different.
00:16:19:20 – 00:16:29:03
Rod
That’s totally different animal. Yeah. Just just like a, D-class property in an A-Class property, multifamily, they’re completely different. They’ll crash and burn if they try to manage something they’re not familiar.
00:16:29:03 – 00:16:36:10
Victor
With a percent. So yeah. So that’s important us and and plus there’s a lot of compliance that goes with that. And kind of being is health care. There’s HIPAA a lot of regulatory.
00:16:36:12 – 00:16:58:09
Rod
Tremendous amount of compliance and tremendous amount of liability. And that’s why the operator is critical. And so you got to do your you know, if you’re going to get into this asset class. And that’s what I tell my warriors. Really dig into the operator, you know, see what they’ve done and get, you know, get references and really take a look at their track record because that that’ll make or break a deal.
00:16:58:11 – 00:17:25:18
Rod
And a lot of, you know, there’s some opportunity in senior housing right now because a lot of facilities went belly up because of Covid. And so, you know, some some real opportunity to snag some of these things. And so, yeah, very excited about that asset class. So let me ask you a question. You know, what’s an action item that you could maybe dive deep on a little bit that might benefit my listeners, that they could, you know, start doing immediately towards this business.
00:17:25:20 – 00:17:37:06
Victor
If they haven’t done it already, I would definitely have them increase your social media presence. Yeah. Yeah, I think it’s very important from personal experience as well.
00:17:37:08 – 00:17:55:02
Victor
Unless you have a large network of people know who you are or knows what your brand are or it’s an everyday brand. Social media is so powerful. It’s not just from a local perspective. If you think about a social media, it’s from a global perspective. Yeah. People from all over the world, can learn and know about your brand, who you are or what you’re doing or whatnot.
00:17:55:04 – 00:18:02:12
Victor
So, if you haven’t done it already, again, I’m big in AI and social media as well. But definitely an increase in social media presence.
00:18:02:12 – 00:18:17:21
Rod
So talk about that because I know, that’s one of the questions I wanted you to answer. You know what’s hot right now? And I oh my God, it’s crazy. In fact, we’re doing a, a what is it called that we’re doing like the have you seen those infant videos where it’s like Joe Rogan is a baby talking?
00:18:17:21 – 00:18:30:15
Rod
Have you seen me? Yeah, that. He came up recently. I’m doing one. We’re doing. I’m doing one. Two. Yeah. Where when are we going to have one of those go out? So it’s just a lot of work, okay? It’s a lot of work, right? Yeah, yeah, we’re doing it, so I can’t. Yeah, it’s a lot of fun.
00:18:30:15 – 00:18:32:15
Rod
But what are you doing with AI right now?
00:18:32:16 – 00:18:45:04
Victor
So what I’m doing with AI is what I’m. What I’m using AI for. For the social media perspective, it cost, a lot of my time. Okay, so when I first started with social media, I learned to get my brand out. I would spend hours and hours and hours recording videos.
00:18:45:04 – 00:18:45:15
Rod
And writing.
00:18:45:15 – 00:19:06:02
Victor
Content and writing content going over and over. And I would if I didn’t like the way I looked or the way I have to do it again and again and again. And so what I do now is I’ll spend three, four hours writing content or recording videos and then I use AI, and then what it does is it compiles it and it breaks it down into little 32nd videos because, oh, that’s what we need now.
00:19:06:04 – 00:19:12:22
Victor
I do some minor editing, and then I’ll have enough content for at least at least a full month. And I for seven days a week, sometimes twice a day.
00:19:12:24 – 00:19:18:04
Rod
Nice. And and where are you posting what what social channels do you like?
00:19:18:06 – 00:19:32:20
Victor
I post on LinkedIn. That’s a big one. You know, I’ve increased my presence on LinkedIn heavily now. I’ve always been on LinkedIn, more LinkedIn, Facebook, Instagram. And I do TikTok as well, which is weird. Leave have a lot of increase lately. Really? Yeah, a lot of TikTok.
00:19:32:20 – 00:19:45:08
Rod
No kidding. Yeah, I I’m on all those as well. And we’re trying to maximize them as well. But, you know, you talked about people all over the world. I mean, I’ve got warriors now in South Africa, Holland.
00:19:45:10 – 00:19:46:10
Victor
I talked to one in China.
00:19:46:13 – 00:20:09:06
Rod
China, China, Latin America, all over, Turkey, Switzerland. Yeah. Yeah. It’s crazy. It’s crazy that we’ve got warriors and all these a Canada ton and Canada, they even have their own Facebook Warrior Facebook group. So. So, you know what suggestions? And along the same lines, as a superpower, get the social media going. Anything else?
00:20:09:06 – 00:20:10:14
Rod
By the way?
00:20:10:16 – 00:20:30:21
Victor
Yeah, just from social. A that’s a big thing is social media right now. Again, if you’re brand new and it’s educating yourself, okay, you have to educate yourself, especially if you’re brand new to this. Right? And the reason you need to educate yourself, you have to understand what those numbers are, right. You know, it’s a very important, very, imperative that you have those empirical, you know, numbers.
00:20:30:23 – 00:20:45:00
Rod
So. Yeah. So getting going on social media, get it, get an education. I mean, hello, that’s why you’re listening to this podcast, you know, get your ass to my boot camp, for God’s sakes. You can come for the price of a freaking lunch. You know, there’s no excuse. Is there anything else.
00:20:45:02 – 00:20:46:04
Victor
In mindset, a.
00:20:46:04 – 00:20:46:16
Rod
Mindset?
00:20:46:16 – 00:21:06:15
Victor
Yeah, yeah. Your thought process, the way you you you think every single day. Again, it’s so easy to become to get an a mindset where it’s, you think you can’t do something, you know, and not just about getting around like minded people. I know there’s that very cliche like minded. Right? But it’s there’s a true statement behind like minded people.
00:21:06:15 – 00:21:14:01
Victor
I meet people all the day, all the time, that have the same visions as me. Now, their their goals may be different, right? But they’re visions in terms of real estate.
00:21:14:01 – 00:21:14:19
Rod
On their drive.
00:21:15:00 – 00:21:16:12
Victor
Their driving mission.
00:21:16:14 – 00:21:45:13
Rod
So they’re motivated. I mean, obviously the warrior program was a no brainer for that. But you can do that in your hometown, go to local meet up groups and meet people. Start your own, for God’s sakes. You know, whatever it takes to get around people that want more because so many people you know will default to a peer group that they went to school with, or that they work with, and those people might have limiting beliefs or fears and they they’ll hold you back, or they may they may have a fear of losing you or fear of feeling like a failure if you succeed and it may be family.
00:21:45:15 – 00:21:50:13
Rod
And, you know, so I tell people, love your family, but choose your frickin peers proactively, right?
00:21:50:14 – 00:22:10:20
Victor
100%. And and there’s been warriors, you know, in this group that have almost become family. They’ve come to my house, you take them snorkeling, you know, and ice when hurricanes come here in Florida, you know, they always reach out, hey, are you okay? Do you need anything? And it’s amazing. So something else that I always like to say, especially for somebody that’s newer, is discipline.
00:22:10:20 – 00:22:18:14
Victor
Discipline plus consistency equals success. You have to have discipline every day to do it. Yeah. And the consistency. And if you do that enough you’ll be successful.
00:22:18:14 – 00:22:50:09
Rod
Massive freaking action. That’s a bottom line. Massive freaking action is the secret. You’re you’re you’ve already become very successful. I’m very proud of you, by the way. Don’t please take that for the compliment that it is. But, you know, a lot of people think that it’s all easy, and there’s no there’s no hiccups and no speed bumps or seminars, you know, talk about, you know, time, you know, maybe in this process so far in the last two years as a warrior that, you got your nose bloodied a little bit or something happened, something less than perfect.
00:22:50:11 – 00:23:14:19
Victor
When I first started raising capital, I, I was a, I was a very excited and I wanted to jump on a team. Sure. So I’m going to restart there like, oh, we’re raising capital. I jumped on that team. It was great. The great. The deal was great, right? I met with the the lead GP on this team and and the conversation we said, oh, we started talking about the raising the capital portion and I said how much you have to raise.
00:23:14:21 – 00:23:23:23
Victor
He said, 2 million. We have to raise two main. I said, okay, what’s the time frame? Two weeks, two weeks, two main and two weeks. Wow, I said, I do my best. I didn’t raise a penny.
00:23:24:00 – 00:23:28:21
Rod
You didn’t raise a penny in two weeks. First two weeks I was embarrassed.
00:23:28:22 – 00:23:32:18
Victor
So embarrassed. I didn’t even call him back. Oh, wow. Wow.
00:23:32:19 – 00:23:49:22
Rod
Yeah. That’s that happens. You know, when you first get going, you’re not congruent yet. You’re not great at communicating what a deal is in a way that that that will give an investor comfort and so, you know, I’ve just I’ve, I’ve seen this happen so many times. But then you get in a groove and, and it’s a piece of cake.
00:23:49:22 – 00:23:53:03
Victor
And like the social media, nobody knew who I was. Nobody knew my brand.
00:23:53:07 – 00:24:10:24
Rod
But also in your ability to communicate the deal and and now it’s this piece of cake, right? I mean, you talk about a deal, right? Right? Right. Talk about any, epiphanies that you had in this journey of yours. And it doesn’t have to be just as a warrior, but maybe even prior in real estate. You talked about one talking to that guy that had a freaking heart attack.
00:24:10:24 – 00:24:25:10
Rod
That’s pretty dramatic. And and, you know, he was in D class properties. I tell people, for God’s sakes, don’t do class properties. Ask me how I know. You know, we give away t shirts at my boot camps that say hashtag. Ask me how I know because I’ve made every frickin mistake you can. And I’m like, don’t do that.
00:24:25:10 – 00:24:37:18
Rod
Ask me how I know. But, but anyway, so, talk about some epiphanies or moments for you that you’ve had in this journey of yours. And I know you weren’t prepared for that question, but what comes to mind when I ask that?
00:24:37:20 – 00:24:40:02
Victor
Some moments? You’re like.
00:24:40:02 – 00:24:43:00
Rod
Okay, now I get it kind of a thing.
00:24:43:02 – 00:25:03:24
Victor
Again, I it was more of not knowing that I could own the prep. Being a GP for a long time, it was just I thought I had to be an LP. I thought I had to be a limited partner. Right. Not knowing I can actually own property again with multi-million dollar property with, with OPM. Right. And and once I figure that out, I figured out how to do that.
00:25:04:01 – 00:25:09:15
Victor
I was like, okay, now I know I, you know that. Help me, move, move my needle forward, so to speak.
00:25:09:15 – 00:25:17:04
Rod
Did you have any fear? Did you have any fear as you started seeing more zeros in these deals? Talk about that. You know, I mean.
00:25:17:04 – 00:25:22:16
Victor
Now actually it’s it’s interesting. It’s the more doors, the less risk. Yeah.
00:25:22:16 – 00:25:23:07
Rod
Well that’s true.
00:25:23:07 – 00:25:39:16
Victor
And in my opinion, a lot of people are afraid because I see a lot more doors. It’s like, well, if I have a duplex and one person moves out, that’s 50% vacant, you know, even a fourplex. I’m not saying, you know, fourplex is can be very successful as well, but same, same concept dynamic. Yeah. You know, house you’re empty.
00:25:39:16 – 00:25:40:14
Rod
You’re 100% vacant.
00:25:40:14 – 00:25:50:16
Victor
Exactly. So that’s why we typically try to, you know, not look at anything less than 32 units because we want to make sure we have a property manager manage that property. We’re asset manager. The property manager.
00:25:50:16 – 00:26:08:06
Rod
But yeah. No, that’s right. That’s how it works. You hire a proper third party property manager and you’ve got asset management, which is you play a big role in because you’ve got project management experience and everything else. So what’s what’s driving you right now? What’s the what’s your why to go kick ass and work as hard as you’re working.
00:26:08:08 – 00:26:17:02
Victor
I’ve been trading time for money for years, and. I’m okay with working 70, 80 hours a week, for myself.
00:26:17:02 – 00:26:17:13
Rod
Right?
00:26:17:19 – 00:26:26:15
Victor
Right, right. I make another other. And are people rich and wealthy and not just rich, but wealthy. And my goal is not rich to be wealthy in generational wealth. So I can help others as well.
00:26:26:19 – 00:26:32:23
Rod
Nice nice nice. Love it. What do you enjoy the most about this business?
00:26:33:00 – 00:26:53:10
Victor
It’s a people business. Yeah. I enjoy going on site speaking to the residents and for example, our Kansas, our Kansas State. We’re doing a lot of value add and we started with the exterior first. And they see that there’s a lady that’s been there over 20 years. And she was great in getting ready to move out. And when I went on site there, she saw all the improvements we were making.
00:26:53:10 – 00:26:56:11
Victor
She decided to stay. So just knowing and seeing that.
00:26:56:12 – 00:27:12:04
Rod
You know, it’s it’s brings me joy. I love that. I love that when I see that, you know, when I buy an apartment complex and I see nice little plants in front of the door or in the back, you know, the the balcony has plants and it looks nice and, you know, they’ve been there a long time. I’m like, you know, we do anything we can to keep these people.
00:27:12:04 – 00:27:37:10
Rod
Okay. Yeah. Because they, they take pride and, you know, as you’ve been, you know, you became a warrior and you started meeting a lot of other warriors to do deals with, talk about how you evaluated other warriors or other people in general to make sure that you wanted to do business with them, talk about any, you know, what sort of due diligence maybe you did, if you did any, and what that might have looked like.
00:27:37:12 – 00:27:56:22
Victor
Great question again. So what I do is when I’m speaking to Warriors, it’s a relationship, right? So it’s not something I choose. After we make a decision, after one call, all right. So for me, it’s more of a, multiple meets, multiple conversations, whether it’s in person, whether virtual, whatever that may look like. I want to make sure that our vision is the same, that our goals are the same.
00:27:57:00 – 00:28:12:03
Victor
Right. And I tell people all the time, the deal is important. The numbers are great. But at the end of the deal that your team is probably just as important, if not more, right? Because you don’t want to be on a team with somebody that you may not agree with, you know, or, you know, most deals are about five years.
00:28:12:04 – 00:28:12:19
Rod
00:28:12:21 – 00:28:27:15
Victor
And last thing you want to do is have that, that intuition that you know that you know, you don’t like that person. I tell somebody all the time would you want to. But if you meet somebody are you going to, are you going to marry them knowing you don’t like them. Right. Right. Probably not. Right. So for whatever reason.
00:28:27:15 – 00:28:40:11
Victor
Right. Same thing with a partner. Business partner. You want to make sure just because they may or may not be experience or they may have more money or whatnot, doesn’t mean you necessarily want to be in a deal with them. Right? Because there has to be a, you know, that that cohesiveness, cohesiveness from a team.
00:28:40:11 – 00:29:01:23
Rod
Perspective, and you have to trust your gut. Yes, you absolutely have to trust your gut. I know your intuition is incredibly powerful. It’ll pick up on these micro nuances that you’re not consciously aware of. And I’ve got a book, by the way, if you, of of questions you should ask before you get in a partnership, it’s on rods, links.com, and, you know, by the way, been talking about the warrior program.
00:29:01:23 – 00:29:17:22
Rod
If you have an interest in applying to the warrior program, text the word crush to seven, two, three, four, or five, and we’ll see if we can help you crush it like we’ve helped Victor here. Okay. So again, text crush to seven, two, three, 4 or 5. That’s how you apply. You know, are you okay with listeners reaching out to you?
00:29:17:24 – 00:29:18:15
Victor
Definitely.
00:29:18:17 – 00:29:20:12
Rod
How would they do that?
00:29:20:14 – 00:29:23:10
Victor
Can be any social media channels, directly. My website.
00:29:23:10 – 00:29:25:00
Rod
And what’s the name? They should look up?
00:29:25:02 – 00:29:26:13
Victor
It’s extraordinary assets.
00:29:26:13 – 00:29:43:11
Rod
Extraordinary assets. I love that name. That’s frickin awesome. So. So, you know, if you could go back in time until 18 year old Victor something. Knowing what you know now about real estate, is there anything you might do differently?
00:29:43:13 – 00:29:45:09
Victor
I would educate two things.
00:29:45:15 – 00:29:46:24
Rod
Okay.
00:29:47:01 – 00:29:47:19
Victor
Education.
00:29:47:22 – 00:29:48:05
Rod
Yeah.
00:29:48:05 – 00:29:49:20
Victor
First off, and get a mentor.
00:29:50:00 – 00:29:53:05
Rod
And get a mentor. Oh, well, that’s that’s self-serving, because that helps me.
00:29:53:05 – 00:29:55:04
Victor
But it’s just really maybe.
00:29:55:09 – 00:29:59:16
Rod
You know, it is the truth. But bottom line, you know, if I can have.
00:29:59:17 – 00:30:09:22
Victor
Education, but if I, if that’s not going, you know what? I need to make sure even if I had the education. But if I don’t have a mentor making guiding me towards the right decisions, it doesn’t matter how much education I have.
00:30:09:24 – 00:30:15:15
Rod
You know? And all it takes in our business is one expensive seminar. And then there’s no more business.
00:30:15:15 – 00:30:29:00
Victor
I’ve had so many coaches or not. So. So I’ve had coaches that I’ve reached out to in the past for deals that I’ve looked at, that I thought they were great, right? I mean, this is a great deal. All the numbers make sense. I’m going to take I’m going to I’m going to take down this deal. Brought it to a coach and the coach like, all right.
00:30:29:03 – 00:30:36:18
Victor
Why do you think this is a great deal. We talked about he said, okay. We ran it through his his underwriting. And at the end he’s like, do you still think this is a great deal? Right. And I was and.
00:30:36:18 – 00:30:52:09
Rod
It wasn’t a great deal. So your coach’s in the warrior program. Yeah. Yeah. Well I’ll say that’s the benefit. I mean hell, you know you save on one, one, one deal can make or break you, and it can break you. I mean, you get in the wrong deal. You know, the beautiful thing about this business is primarily empirical.
00:30:52:09 – 00:31:08:19
Rod
It’s primarily numbers. You get the numbers right, and, you know, and you ask all the right questions and look under the right rocks. And, you know, and it’s pretty hard to make a big mistake. But if you get the numbers wrong, you’re too aggressive on your pro forma, you’re too aggressive on your market rents and your occupancy, and you don’t raise enough money.
00:31:08:19 – 00:31:24:08
Rod
And there’s all these things, there’s mistakes you can make, which is why, you know, I know it’s self-serving to say that, but by God, if you’re going to buy apartment complexes, you know, and you don’t come to my bootcamp for starters, then you’re nuts, as far as I’m concerned, because you can come for, like I say, price of a lunch.
00:31:24:10 – 00:31:41:12
Rod
But if you’re, you know, if you’re really serious about this, then you definitely should look into, a mentorship program. It doesn’t have to be mine, but something like mine so that, you know, prevent you from making mistakes. So is, you know, in our business, it’s all about education. You saw my library downstairs? Yes. You have $1,000 down there?
00:31:41:12 – 00:31:48:22
Rod
Yeah. So? So is there a book that, you know you’d like to talk about that you might suggest for my listeners? You’ve gotten a few books from me as well.
00:31:48:24 – 00:31:57:12
Victor
I got many books from you. Yeah. One book that I use that I put into practice, not just read it, but actually put it into practice. Every day is the miracle morning.
00:31:57:12 – 00:32:01:18
Rod
Miracle hell, right? Yeah. He’s been on the show twice. So. So you actually implemented that?
00:32:01:18 – 00:32:09:23
Victor
I have the application, the app. I implemented it every single day. Yeah. Wow. I’m I’m those, that that crazy fired 5 a.m. guy wakes up at 5 a.m., does a journaling.
00:32:10:00 – 00:32:10:19
Rod
Oh, God.
00:32:10:20 – 00:32:13:19
Victor
Does a meditation, goes in a gym, does a CrossFit decrease?
00:32:13:19 – 00:32:34:00
Rod
Wow. Yeah. That’s awesome brother. It’s awesome that you actually do the journaling as well. That’s so frickin powerful. So the miracle morning. I highly recommend it, guys, if you have if you haven’t gotten it, I might. That’s a gift that I give my warriors. That’s just one of them. And, but it’s, you know, it’s how you start your day, you know, with exercise, with journaling, with some prayer or meditation.
00:32:34:02 – 00:32:39:11
Rod
And, man, when you do that, it’s like the day is its day. You own the freaking day, right?
00:32:39:13 – 00:32:40:19
Victor
It’s right. Yeah. It’s huge.
00:32:40:19 – 00:32:47:16
Rod
Yeah, yeah. And gratitude as well. Gratitude is the most powerful emotion we have available to us. If you have kids.
00:32:47:18 – 00:32:48:14
Victor
Yes, well you do.
00:32:48:14 – 00:32:49:24
Rod
How old?
00:32:50:01 – 00:32:51:14
Victor
I have a daughter that’s 27.
00:32:51:17 – 00:32:53:22
Rod
Oh, wow. You got a grandkid? Holy cow.
00:32:53:24 – 00:32:54:12
Victor
No little ones.
00:32:54:13 – 00:33:17:14
Rod
But let me ask you this. If you could teach school children something that they’re not taught in school, you know, what might it be? Because, I mean, like, I was just reading today that, you know, Trump, judge shut down Trump’s, Department of Education closure, which to me is just like the smartest thing ever, because we have like, some of the worst education here in this country, in the world, which is staggering to me.
00:33:17:16 – 00:33:27:01
Rod
And, so, you know, I, I’m really glad that they’re revamping all of that, but is there something that you think that there could be taught schools that isn’t.
00:33:27:03 – 00:33:43:06
Victor
Yeah. I mean, something I was never taught growing up, and I think it’s extremely important is financial literacy. Yeah. We’re not most most schools are not taught that. Right. And we’re not taught that. And even in high school, you know, when I was growing up, I was taught how to maybe balance a checkbook and the best. Right.
00:33:43:07 – 00:33:54:21
Victor
That’s it. Right. But if if we’re taught that from an early age and you’re and you take that and put it into practice, again, you can be a lot more successful. And again, I believe that can truly change the world for good.
00:33:55:02 – 00:34:16:01
Rod
Absolutely. No, no question. Yeah. I get so frustrated. You know, one of the things I do with my foundation is I, I’ve provided tens of thousands of backpacks filled with school supplies to local kids that don’t have the basic supplies for school. Don’t get me started. Greatest country on earth. And we don’t provide school supplies. But yeah, you know, they don’t teach you the things you need to know.
00:34:16:02 – 00:34:23:19
Rod
Like, like, how about emotional management? How about relationship management? How about finances? You know, they just don’t teach you that stuff. And they should.
00:34:23:21 – 00:34:25:17
Victor
Things that are actually going to be practical in the real world.
00:34:25:17 – 00:34:48:02
Rod
Yeah. I mean, they basically groom you to go to college and get a job and, and trade time for money. And, you know, college is great for technical roles like dentists and doctors and engineers and architects. But the problem is college hasn’t really proven the results for the bulk of the population. And that’s why I believe in specialized knowledge boot camps, masterminds, workshops, things like that.
00:34:48:04 – 00:34:51:15
Rod
And being a specialist rather than a generalist as well. And yeah.
00:34:51:18 – 00:34:57:06
Victor
I have a master’s degree and, communication and training. When I graduated, I had no clue what I was going to do with that degree.
00:34:57:06 – 00:34:57:18
Rod
Right.
00:34:57:18 – 00:34:58:21
Victor
Right. Now, what.
00:34:58:22 – 00:35:00:17
Rod
Looks great on the wall. But but yeah.
00:35:00:17 – 00:35:02:06
Victor
Graduated with honors. You know what I mean?
00:35:02:07 – 00:35:21:06
Rod
Here you are, here you are in the warrior program and you haven’t led. That’s an example. And so, you know, listen I think college is great for those that need it. But, you know, I, I’m, I’m a firm believer in specialized training. You know, we’re heading into some incredible economic opportunity. Okay. Definitely in multifamily real estate, there’s a lot of deals.
00:35:21:06 – 00:35:39:06
Rod
And trouble is incredible deals coming. I just I mean, I’ve already seen a lot of deals being. So you’re seeing it for deals being sold for debt and they still don’t pencil. So these banks are going to have to start taking haircuts. There’s a great opportunity with 80 million baby boomers getting old to buy businesses. So you know what I tell people is, is pick your frickin vehicle right now.
00:35:39:06 – 00:35:55:15
Rod
How are you going to capitalize on what’s coming? Because it’s coming. Yeah, whether you like it or not. And so learn something, get some specialized knowledge so you can, you know, get out of the rat race. And I don’t care if it’s multifamily, if it is and obviously come see me, but if it’s not, you know, there’s lots of other ways to make money in what’s coming.
00:35:55:15 – 00:35:55:23
Rod
Right?
00:35:56:02 – 00:35:59:18
Victor
Yeah. There’s tons there’s there’s multiple niches. Right. You know.
00:35:59:18 – 00:36:04:07
Rod
Senior housing like we talked about, you know, mobile home parks are fantastic.
00:36:04:07 – 00:36:18:16
Victor
And there’s enough to go around. Trust me. I was looking at. Yeah, I was online this past week again and, and just on one website and I looked and there was, just in the US part of Canada, there all different asset classes I pulled up. There was over 700 different sales.
00:36:18:16 – 00:36:19:11
Rod
No kidding.
00:36:19:13 – 00:36:27:03
Victor
700 different seven, 700 different opportunities. Now, they’re not all, you know, they’re priceless. Ross natural locations. But the point is.
00:36:27:05 – 00:36:43:09
Rod
That there’s a lot out there. Yeah, there’s you know, you’ve got to have an abundance mentality. Don’t have a scarcity mentality even with this. I, you know, I is going to is going to cost a lot of jobs. But things will evolve. There’ll be different jobs. And so, you know, people get all freaked out about what I is going to do.
00:36:43:10 – 00:37:00:22
Rod
Well, listen, go learn. I then, for God’s sakes, you know, because I’m going to tell you the world is going to change because of I. Yeah, yeah, I’ve got my team going crazy learning I right now because, you know, that’s how you stay ahead. So but listen, Victor, it’s great to see you, brother. I appreciate you coming over here.
00:37:00:22 – 00:37:10:05
Rod
And, and, spend a little time with me, and it’s great to. Then I’ll see you here next weekend. For the book for the warrior event. But, appreciate it, bro. Good to see you, bud.
00:37:10:05 – 00:37:10:22
Victor
Thank you. Yeah.
